September 23, 2014
Messi to be face of 2018 Youth Olympics
Argentine national and Barcelona FC forward Lionel Messi was named as the ambassador of the 2018 Youth Olympics to be held in Buenos Aires, the City government announced.
“Messi is a world icon and a role model inside and outside the football pitch”, Buenos Aires City Mayor Mauricio Macri said.
The nomination was confirmed together with an agreement between Buenos Aires City and the Messi Foundation, which promotes social action to help children.
Half of the money made with the nomination will be invested by the Messi Foundation in social activities in Buenos Aires.
Buenos Aires beat Glasgow and Medellín to win the 2018 Youth Olympic venue.