Tuesday
May 21, 2013
Saturday, January 26, 2013

First Steve Jobs movie gets red carpet premiere

The first movie about Apple's legendary co-founder got a warm reception at its world premiere yesterday, just 15 months after Steve Jobs' death.

"jOBS," starring "Two and a Half Men" actor Ashton Kutcher as the tech and computer entrepreneur who revolutionized the way people listen to music and built Apple Inc into an international powerhouse, got a red carpet roll-out at the Sundance Film Festival ahead of hitting US theaters on April 19.

"jOBS" chronicles 30 defining years of the late Apple chairman, from an experimental youth to the man in charge of one of the world's most recognized brands. It is the first of two US feature films about Jobs, who died in 2011 at age 56.

"Everybody has their own opinion about Steve Jobs, and they have something invested in a different part of his story. So the challenge is to decide what part of his story to tell, and not disenfranchise anybody," director Josh Stern told Reuters ahead of the screening.

"Hazarding a guess and venturing into too much speculation is always dangerous, especially with a character who is so well-known," Stern added.

The film, co-starring Josh Gad and Dermot Mulroney, begins with Jobs the dreamer, the poet and the occasional drug user in college, and his initial ideas for Apple Computers, before his vision took on a life of its own.

Much of the drama is based around the early 1980s, and Jobs' ideologies for the Apple Lisa and Macintosh computers, which ended up performing poorly for the company and led to Jobs being fired.

Kutcher's Jobs is seen as the rock star of the tech world, admired but misunderstood in his early days as he constantly tried to think outside of the box and bring a notion of "cool" to his brand.

The audience on Friday warmly applauded the film following the screening.

In a question-and-answer session after the screening, Kutcher took to the stage to talk about his preparations of mastering Jobs' posture, hand gestures and eccentricities, saying his "painstaking research" included watching more than 100 hours of footage of the Apple innovator.

Notably missing from the film are details about Jobs' personal life - his court settlement with the mother of his first child features only in the backdrop of the 1980s, a time when he struggled to gain support from the Apple board for his visions.

Stern told the audience that he deliberately stayed away from the CEO's personal life, saying the film was "not about getting mired in some of the soap opera" of Jobs' life.

Kutcher, 34, told Reuters on the red carpet before the screening that he was honored to play Jobs but also terrified because of the former Apple chairman's iconic status.

"To be playing a guy who so freshly is in people's minds, where everywhere you go you can run into people who met him or knew him or had seen a video of him ... that's terrifying because everyone is an appropriate critic," Kutcher told Reuters.

  • CommentComment
  • Increase font size Decrease font sizeSize
  • Email article
    email
  • Print
    Print
  • Share
    1. Vote
    2. Not interesting Little interesting Interesting Very interesting Indispensable
Tags:  film  personal  Apple  carpet  Jobs  Steve  CEO  hours  Kutcher  stage  


  • Comment
  • Increase font size Decrease font size
  • mail
  • Print

COMMENTS >

Comment



Grupo ámbito ámbito financiero ambito.com Docsalud AlRugby.com Premium ávp El Ciudadano El Tribuno Management

Director: Orlando Mario Vignatti - Edition No. 3775 - This publication is a property of NEFIR S.A. - Issn 1852 - 9224 - Te. 4349-1500 - San Juan 141 , (C1063ACY) CABA